January 12, 2005: Apple has announced its record financial results for the past three months, with holiday sales from the iPod and demand for the latest iBook that gave the company a four-fold increase in profits.
Apple says it has sold a total of 10 million ipods, and rightly so. The great popularity of portable music players Apple is the highest win ever.
Today, big profits for Apple are nothing new, even though the company's share price has recently been a huge success demanding the iPhone shelves and starting to fall.
However, in 2005 Apple was still climbing. The iPod powered by earnings seduced investors who stay in the memories, the painfully bad old days of the nineties.
iPod capabilities absorb Apple earnings
Apple, with its profit report of January 12, 2005, has revealed to Cupertino that it achieved sales of $ 3.49 billion in the previous quarter. That amounted to a huge increase of 75 percent over the $ 2 billion it earned in the same period the year before.
The net result for the quarter increased to $ 295 million, an increase of $ 63 million for the same quarter in 2004.
The phenomenal success of the iPod has been crucial to Apple's growth. The gadget has also become a cultural entity, 2005 CSI, Guitar Hero and Carrie Underwood American idol.
The demand for the iPod could hardly have been greater, with a range of 525 percent growth in the last three months. In total it covers around 65% of the market for portable music players.
Apple also wins iTunes and Apple Store
But Apple wasn't a one-trick pony either. Although the iTunes music store has been launched to sell music in a whole new way, the online Apple store has become stronger and stronger.
In the non-digital world, the physical Apple Stores has continued to develop. (Apple opened its first store outside the United States).
Mac sales also increased, with innovative products such as the beautiful iBook G4 (which ended the 2004 upgrade) and the powerful iMac G5, which crushed everything on its PC rivals.
Looking back on the current point of view, which is great, in 2005 Apple was the way the company managed to juggle efficiently between its different products.
Of course, the emphasis was on the iPod and the product line was about to take advantage of the arrival of the new iPod shuffle – but there was also a lot of innovation elsewhere.
It was an exciting time to be an Apple fan. And although we didn't know it then, the best was yet to come.
What do you think is the best time to be an Apple fan? The company is also exciting today than it has ever been? Leave your comments below.
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