Netflix is ​​expanding its service to include games, with an initial focus on mobile devices

Netflix is ​​expanding its service to include games, with an initial focus on mobile devices

Points Highlighted:

  • “We’re in the early stages of further expanding into games, building on our earlier efforts around interactivity (eg, Black Mirror Bandersnatch) and our Stranger Things games. We view gaming as another new content category for us, similar to our expansion into original films, animation and unscripted TV.

  • The news was buried within the company’s Q2 earnings report, which revealed it sees “gaming as another new content category”. The best part is that “games will be included in members’ Netflix subscription at no additional cost”, so you’re not going to have to shell anything extra out as of yet.

Games will be included in members’ Netflix subscription at no additional cost – similar to films and series. Initially, we’ll be primarily focused on games for mobile devices.”

It was previously reported that gaming would be expanding into Netflix within the next year, with former EA and Facebook executive Mike Verdu helming the ship. Again, this is all in the early stages, but sets up a future for Netflix where we could be faced with even more options for how we play games.

Netflix added that it now believes “the time is right to learn more about how [its] members value games”, with this initial push into mobile gaming being the first to test the waters. It’s unclear how this will play into the service on other platforms, but this could be seen as a potential competitor to Xbox Game Pass down the road, depending on how hard Netflix dives into gaming.

How do you feel about Netflix’s expansion into gaming? Let us know in the comments below.

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