According to WWD, the game will also feature “embedded NFTs.” Though, that hardly sounds promising. The one-of-a-kind digital collectibles have gone from multi-million dollar auctions to freebies designed to promote throwaway pop culture, like Warner Bros. recent Space Jam reboot.
The iOS and Android game reportedly tasks players with exploring a colorful world by completing various quests — all pretty generic so far. Whether it turns out to be more than just an unashamed bit of promotional fluff remains to be seen. The game drops on August 4th. If LV goes all-out psychedelic like it did with its recent UFO-style speaker, then it could be worth a look.