Daily Authority: New Macbooks Are Coming

Daily Authority: New Macbooks Are Coming

Tech Highlights:

  • The invite, which cryptically begins with “One More Thing.”, is light on details beyond the date and time for the event, which is set for November 10 at 10am PST / 1pm EST.

  • Apple has issued us a digital invitation to a November 10 virtual launch event, all but confirming that the company’s final revelation of the year will be a new batch of MacBooks, including the long-awaited ARM-based 12-inch MacBook.

Given that the new iPhones 12 series has already been announced and that the rumor mill around the new 12-inch Macbook has been swirling as of late, this is almost certainly the announcement we’ve all been waiting for. It could also be the last call for anything we haven’t seen yet – like the long-rumored AirTags.

The ARM-architecture has by and large stuck to mobile devices, powering a host of handsets and tablets for the past number of years, so they are built to be especially energy efficient, though not quite as powerful as Intel or AMD offerings.

While Apple has already stated that it will be shifting it’s MacBooks away from Intel to its own silicon, based on the ARM-architecture. There has been a lot of talk about ARM processors in recent years, with a smattering of new Windows 10 systems running on ARM processors, like the recent Lenovo Flex 5G.

Still, the move to ARM by Apple might change all of that by putting the resources and expertise of one of the world’s foremost tech giants behind lightweight.and battery-efficient processors.

Since the ARM systems we’ve seen from other manufacturers have been promising – but not quite competitive – Apple’s commitment to ARM could be a game-changer in the CPU world if they can pull it off. If they do, we could see a substantial price drop for MacBooks across the board, which in and of itself would be a huge win for Apple.

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